FIVE Questions You Should Ask Yourself When Considering Starting A Business:
- Why do you want to do this, and how does it fit with your overall goals?
- What’s the market problem you think you’re solving, and what’s your evidence it really exists?
- Is the market opportunity likely to be large enough to justify your effort and risk?
- What substitutes or competition exist to tap into this opportunity or solve this market problem?
- Are you the right person to be starting it?