You’re invited to join us at the inaugural “Upstart Den” where entrepreneurs and inventors get to connect so they can leverage and magnify their talents!
Here’s WHY the Upstart Den has been created …

Kiwis are notoriously bad at reaping the reward from our innovations. The reasons include:

• The inventor likes inventing, and has no or little interest in business, so the invention stagnates, never to see the light of day, or market.
• The inventor falls into the kiwi #8 wire trap believing they should do almost everything themselves, including building a business – when they are not the best people to do it. Inventors and technical specialists tend to be product driven rather than market focused, and this has been the source of failure for many promising innovations.
• Inventors often undervalue their inventions as they seem so obvious to them, and do nothing with them.

It’s time to turn the tables, and make sure that everyone benefits as much as they can from kiwi ingenuity – inventors, entrepreneurs, investors, customers, and the economy. To do this Upstart is facilitating matching inventions with an appropriate business driver right from the start. That’s what the “Upstart Den” is all about. It’s an opportunity for inventors to present their inventions in a safe environment to potential entrepreneurial partners or licensees who have the character and talent to drive the invention to commercialisation so everyone benefits.

We already have of a number of inventions and entrepreneurs, but there’s room for more.., so take action NOW and make sure you’re in the right place at the right time to benefit from your talents and skills…! Even if you aren’t sure what the commercial potential of your innovation or invention is, or don’t know what business to start if you’re an entrepreneur, don’t worry. We’ll work through that with you when you contact us.

Where: Upstart, Level 1, 333 Princes Street, Dunedin
When: Thursday 4th March, 2010, 7pm
Applications: close 18th Feb 2010, email info@upstart.org.nz or phone Lisa on 467 7013

Tags: entrepreneur, Inventor, startup, Upstart Den, wealth